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info@carolinkaterkamp.com

+49 175 803 85 77



Bio

12/18 bis heute
Art Director Scholz & Friends Düsseldorf
für Coca Cola European Company, Sanofi, Wasa, Nespresso, Emma, Sea Watch, Rathscheck Schiefer, Warema

07/17 bis 11/18
Art Director Grey Düsseldorf
für C&A, Barmer und Jannsen

04/16 - 02/17
Junior Art Director TBWA Düsseldorf GmbH
für Schwarzkopf, CAR2GO, Unitymedia und Weight Watchers

07/14 - 03/16
Junior Art Director Film und Art Direction
Ogilvy & Mather Düsseldorf für Allianz, Aldi, BASF, Fressnapf, Philips,
Unilever, Vita Cola und Content Cube für L‘Oreal

2009 - 2013
Bachelor of Arts & Crossmedia Design, AKI ArtEZ Hoogeschool for de Kunsten, Enschede

Skills
Conception, Art Direction, Campaigning, Design, Video Edit, animation and illustration

Adobe Creative Suite
incl. Adobe After Effects, Premiere, Audition, Keynote,

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— New York Festival Advertising Awards 2020: Silber für „Emma Sexist Man Alive“
— ADC 2020: Shortlisted „Emma Sexist Man Alive“
— 99 Fire Films Award 2019: Best 44 „Download“
— New York Festival Advertising Awards 2018: 2x Shortlist „Barmer Christmas Sweater“
— 99 Fire Films Award 2018: Nominierung for best Idea with „Thomas“
— 99 Fire Films Award 2016 : Best 99 with „9“
— ADC 2016:Bronzener Nagel Design Extra-Ordinary, Auszeichnung Out of any Box
— Cannes Creative Data Lions 2016: Shortlisted
— New York Festivals 2016: Third Prize Award
— One Show 2016: 2x Bronze Pencil / 2x Finalist
— Shortlist: Fressnapf „SmartBowl“ Cannes
— Innovation Lion 2015: Fressnapf „SmartBowl“ Cannes

C&A

LokalLiebe

Sanofi Dulcolax

Unitymedia

Golzheim

Urez

Awards

Christmas Campaign

2017, Art Direction for laydown shooting, Post Production, Social Media Assets

Let's turn the silent night into a stylish night! This was the motto of C&A’s Christmas Campaign. I was responsible for creating various assets, from TVC post production to OOH posters to social media content.

Wear the Change

2018, Art Direction

For C&A’s sustainability campaign ‘Wear the Change’ I took part in creating a brochure and the website. The simplistic layout plays with the logo, green colored areas, and modern typography, creating the perfect stage for sustainable fashion.

Mixed Work

2017 - 2018


Social assets from various C&A campaigns in which I led either shootings, illustration or art direction.

C&A

Coca Cola European Partners

2018-2019, Art Direction and Corporate Identity development for the ‘LokalLiebe’ campaign

‘LokalLiebe’ is a charity project that encourages guests of restaurants and bars to order selected Coca Cola products, because a share of the price is donated to a charity organization in the close neighbourhood.

Sanofi Dulcolax

2020, Concept, Art Direction, Shooting & Post Production supervision

It’s a hidden truth: a good bowel movement makes you feel good. Amongst experts, this phenomenon is called ‘Poophoria’. We used this insight to create a 360° global campaign for the laxative brand Dulco. Instead of people with stomach aches, we focused entirely on the feeling of relief and captured these moments in emotional portraits. My mission? Concept, film and Art Direction.

Unitymedia

Art Direction / Edit
TVC 2018
TVC

Poster Series

‘Bachelor in regular study time and nevertheless you spend your nights under the bridge.’ The headline refers to the location of the club which is in a pillar of a bridge.

Disco Total

From time to time, I host my own events, which are advertised of course by me. ‘Disco Total’ is an Amsterdam party series that had its debut at Golzheim in Düsseldorf.

Golzheim

Creative Direction, Conception, Text

The Golzheim is an underground club for electronic music, known for its high musical standards. Guests and Djs from all over the World, ex. from Detroit or Amsterdam, have already fallen in love with the small club. As a co-operator and creative, I have up to now created a vast variety of works for the club.

Urez

Creative Direction, Idea, Conception, Text

Urèz is a fashion label I founded with two friends. It grew out of the underground music scene and should establish itself there. It’s not only a label, it’s a lifestyle. A piece of culture, art. An exclusive community apart from mainstream. It combines high quality fashion with the style of the underground. With every sold t-shirt, we give a share of the price to clubs with financial problems. urezstudios.com

“Thomas” 99 Fire Film Award

2018, Creative Direction, Conception, Art Direction
‘Thomas’ Nominated for Best Idea.

“Download” ‘Best 44’

With around 6,000 submissions each year, the 99 Fire Film Award is Europe's largest short film competition. The challenge is to write and produce a short film (99 sec.) about a briefed topic in no more than 99 hours. Challenge accepted!

Emma Case Film

2020, Creative Direction, Art Direction, Edit, Animation
ADC Shortlisted, New York Festival Silver in Small Budget / Big Idea

Since 1987 the People Magazine annually awards the ‘Sexiest Man Alive’ and showcases him on the cover. But isn’t this award highly questionable, especially in times of MeToo? In November 2019, Europe's biggest feminist magazine EMMA elected the first SEXIST MAN ALIVE and put him on the cover: the german sexist rapper Kollegah. This caused a nationwide PR buzz, a massive uproar in the rap community and cancelled Kollegah concerts.

Call to Action

2020, Idea, Conception, Art Direction

Every week an average of 25 people drown while fleeing across the Mediterranean. Even more shocking: the EU-funded Libyan Coast Guard, responsible for sea rescues, ignores emergency calls from Sea-Watch and actively hinders rescue operations. In order to raise awareness of this issue, and to generate funds for new resources, we used the original call recordings for an alarming radio spot. With the support of Spotify the spot was broadcasted and reached nearly 300,000 listeners.

Awards